Today’s episode is the audio from a talk I did on building an authentic Instagram following for the Remotely Possible community.

I touch on the importance of engagement, connection, values, and being ‘real’. I also go into specific strategies like hashtags, stories, DM’ing, music and other techniques specific to the platform.

If you have a personal brand or business, this talk is a must for you!

Who and what I am cannot be condensed into a label. What is a diagnosis other than a collection of symptoms?

In this episode I talk about my experiences with mental illness and gender identity, and how the attempt to fit a label can have detrimental consequences…

We rarely consider it, but each social media platform is in fact a business competing for our attention. Thus it is in their best interests to ensure that we are as engaged as possible. They accomplish this by matching the content in our feeds, with our prior online habits and demographic details.

Thus the content is highly individualised and narrowly focused. Which sounds great, until you look into the implications: it creates an echo-chamber, ideological isolation and does not regard our best interests (or mental health ) at all.