Feeling Your Way Through It | Ep 04

The Journey Podcast
Written By Zachary Phillips
 

March 2025, Talking points:

  • Social media landscapes and TicTok success

  • Vanity metrics vs real sales

  • Reframing competition (other small businesses should be allies)

  • Scientific approach to testing changes vs feeling it

  • Picking a strategy

  • Authenticity and consistency as a marketing strategy

Matt’s current focus: Concerted effort around marketing to grow sales and stress test staff and process (then to fix what breaks) - Follow @thebeardedpigau & thebeardedpig.com.au

Zac’s current focus: Sort out level 2 blogs and website flow, upload counseling promotion video, start hot and cold outreach - Follow @zacpphillips & zachary-phillips.com

You can also listen to The Journey Podcast on iTunes, Spotify, & Amazon

 
Zachary Phillips

Zachary Phillips is a counselor, coach, meditation instructor, author, and poet. He helps entrepreneurs, spiritualists, and survivors identify and release the limiting beliefs that no longer serve. With compassion and insight, he supports them as they navigate dark nights of the soul and find peace, guiding them from surviving to passionately thriving using tips, tools, and techniques that enable them to process the past, accept the present, and embrace the future with positivity and purpose. Zachary is also a qualified teacher, personal trainer, Reiki master, and is currently studying a Master of Counseling.

https://www.zachary-phillips.com
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Stress Tested | Ep 05
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Asking The Right Questions | Ep 03